April 2016
Beginner
200 pages
5h 43m
English
Page numbers in italics refer to information in figures.
ABC 168
ad 168
add 168
advance 168
advertorial 168
Aesop 146
agencies 168
aggregation 168
agony column 168
Aitken, Jonathan 77
ambush 168
ampersand 168
analysis: and analogy 8; feature writing 42, 45, 49; political 164
analytics 141, 145, 169; see also metric(s)
Anderson, Chris 133
anecdotes 48, 49, 53–5, 62–4, 85, 86, 106–7
antithesis 160
art editor 169
artwork 169
‘as’ 17
ascender 169
attribution 18–19, 25, 35–6, 53, 64, 169
Atwood, Margaret 131
author’s corrections/marks 169
b2b see business-to-business
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