Better management is not a secret and is not out of reach. It is a matter of: 1) setting performance targets; 2) having clear incentives that reward high performance; and 3) collecting data to monitor performance and identify opportunities for improvement.
In this HBR webinar, Stanford economics professor Nicholas Bloom shares the critical insights from this research and from his co-authored November 2012 HBR article. He describes what good management is, why it is so rare, how it can be delivered, and the broad implications for business and society of better management.