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You Can Kill An Idea, But You Can't Kill An Opportunity: How to Discover New Sources of Growth for Your Organization by Pam Henderson

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Book layout and illustrations: Richard Merritt

Cover design: Nick Lippold

This book is printed on acid-free paper. images

Copyright © 2014 by Pam Henderson, PhD. All rights reserved.

Published by John Wiley & Sons, Inc., Hoboken, New Jersey.

Published simultaneously in Canada.

This text contains protected terminology, including Six Sources™, Opportunity Cartography™, Opportunity Landscape™, Opportunity Landscaping™, Opportunity Territories™, Opportunity Spaces™, Opportunity Thinking™, Opportunity Finders™, Six Sources of Opportunity™, Six Sources of Big Ideas™, Six Sources of Growth™, Rapid Brewery™, Killing Ideas™, You can kill and idea, you can't kill an opportunity!®, Opportunity Storming®, and Disruptive Market Research®.

No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning, or otherwise, except as permitted under Section 107 or 108 of the 1976 United States Copyright Act, without either the prior written permission of the Publisher, or authorization through payment of the appropriate per-copy fee to the Copyright Clearance Center, 222 Rosewood Drive, Danvers, MA 01923, (978) 750-8400, fax (978) 646-8600, or on the web at www.copyright.com. Requests to the Publisher for permission should be addressed to the Permissions Department, John Wiley & Sons, Inc., 111 ...

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