Preface

To the Reader: Why This Book?

The final few years of the decade of the 2000s demonstrated, with a vengeance, how economic forces can wreak havoc with our daily lives. A brave few used their economic literacy to recognize and take advantage of this once-in-a-decade opportunity to get rich. Whether you wish to get ahead, or only to keep your head above water, understanding the economy is no longer optional.

Unfortunately, most economics courses are long on theory and short on practical applications. It is usually left up to the student to identify real-world examples of the abstract concepts they encounter in textbooks. Busy executives, balancing work responsibilities with the demands of executive education, have little patience with ...

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