Chapter 4

What Makes a Good Video a Good Video?

IN THIS CHAPTER

check Choosing the right camera

check Understanding the basics of making a good video

check Mastering different video genres

check Dissecting the video

Not that long ago, video was a far cruder, much simpler medium. At home, people had more fingers than television channels, and, for those making their own movies, consumer-level video came in two varieties: bad and worse. Maybe that’s a bit unfair, but the quality lagged far behind commercial productions.

Clunky cameras that captured low-resolution video were no match for the broadcast-quality content found on television. And the quality of television was inferior to the look of a feature film. Not sure about that last one? Just watch a music video from the early days of MTV, circa 1982.

Since that time, technology has evolved to the point where you can now watch thousands of channels and where most anyone who wants to has the ability to make a broadcast-quality movie that can be seen by potentially a global audience. Consumer-level cameras not only come close to broadcast quality but can also ...

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