Book description
Shows how to use YouTube for effective business marketing and is now updated to include new business related YouTube features
Includes case studies -- examples of businesses, large and small, who are successfully using YouTube as part of their online marketing mix
Includes 4 new chapters that cover the newly added business-related features on You Tube.
In one month over 70 million people viewed more than 2.5 billion videos on YouTube.com
Table of contents
- Praise for YouTube for Business, Second Edition
- Title Page
- Copyright Page
- Contents at a Glance
- Table of Contents
- About the Author
- Dedication
- Acknowledgments
- We Want to Hear from You!
- Reader Services
- Introduction
- I. Marketing Your Business Online with YouTube
- II. Producing Your YouTube Videos
- III. Managing Your YouTube Videos
- IV. Promotion and Monetization
- Index
Product information
- Title: YouTube
- Author(s):
- Release date: January 2011
- Publisher(s): Que
- ISBN: None
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