O'Reilly's new division aims to help publishers meet the demands and challenges of the 21st century. For publishers to succeed today, their content must be available in multiple formats, distributed through many channels. There's much to understand and do, including converting and formatting files, finding and managing distribution channels, sales and marketing, and collecting and analyzing sales data.
At O'Reilly, we already do all this for our own content and for Microsoft Press. Indeed, over the past four years, O'Reilly has invested in a technical toolchain that allows us to easily open new markets and channels. Beginning today O'Reilly will make our digital toolchain and sales and marketing capabilities available to every other publisher.
The new digital distribution service division will be led by publishing expert Pascal Honscher, an 11-year veteran with O'Reilly.
"Any individual publisher who wants to enter the digital marketplace effectively must make significant up-front investments, overcome many technical challenges, and then hope they've made all the right decisions. At O'Reilly, we've done it--and we've done it successfully," said Honscher, General Manager, Digital Distribution.
"By offering a single point of entry to the broad digital marketplace, and fronting our technology with a dedicated sales and marketing team who are always scouting for new opportunities, O'Reilly takes all the complexities out of going digital," Honscher added.
Working with O'Reilly, publishers can get their content into multiple eRetailers including Apple App Store, Amazon Kindle, Android Market, Kobo, B&N Nook, and more.
Simply put, all publishers need to do is provide the content and O'Reilly will do the rest. Here are the services O'Reilly offers:
For more information, please visit us online at oreilly.com/go/digital, or email firstname.lastname@example.org.
Pascal Honscher, Digital Distribution, General Manager talks about O'Reilly's new digital services for publishers:
O'Reilly Media spreads the knowledge of innovators through its books, online services, magazines, and conferences. Since 1978, O'Reilly Media has been a chronicler and catalyst of cutting-edge development, homing in on the technology trends that really matter and spurring their adoption by amplifying "faint signals" from the alpha geeks who are creating the future. An active participant in the technology community, the company has a long history of advocacy, meme-making, and evangelism.
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