Craig Adams is vice president of web performance product management at Akamai, where he has global responsibility for the strategy and management of Akamai’s web experience solutions portfolio, which enables Akamai customers to deliver innovative, instant web experiences on any device, anywhere. Craig has a diverse background that spans over 15 years at Akamai, with leadership roles in sales, services and support, technical services delivery, and country management. Craig is passionate about creating and launching new programs and offerings that enable Akamai customers to successfully meet their business objectives, while also contributing to Akamai’s growth and profitability. Under Craig’s leadership, Akamai adopted the use of the NetPromoter Score to monitor and increase customer satisfaction. Craig also launched Akamai University for Customers, which has certifed over 3,000 customers on Akamai solutions, the Customer Experience program, and the Customer Champion Awards, driving a customer-first focus at Akamai.