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Tom Raftery is a communicator, blogger, podcaster and social media consultant. More recently, he co-founded and is a director of Cork Internet eXchange - a hyper energy-efficient data center. Tom's current challenge is working as an industry analyst to build out Greenmonk (a division of Redmonk) as a research and advisory business. Greenmonk offers advisory services to help a range of organizations better understand how sustainability issues will affect them.