Press Room

Press Release: August 9, 2011

TOC New York Takes a 4D Look at Publishing--Call for Participation Invites Program Proposals

O'Reilly Tools of Change for Publishing Conference

Submit a Proposal

Sebastopol, CA, August 9, 2011—O'Reilly's Tools of Change for Publishing Conference will take a 4D look at publishing February 13-15, 2012 at the Marriott Marquis in New York City. Focusing on data, design, and development, TOC New York will provide a wide range of content to cover the innovations rocking every aspect of the art, craft, and business of publishing in the 21st century.

Conference chairs Kat Meyer and Joe Wikert invite proposals on topics including, but not limited to:

  • Digital book design for screens, including touch functionality
  • Best practices for sales and marketing in app marketplaces
  • Metadata, metadata, and more metadata
  • Innovative business models
  • Selling into the global marketplace
  • The implications of mobile
  • The growing importance of strong branding in a global digital world
  • Authoring and editing tools
  • Search
  • Cloud storage
  • ePub
  • HTML5 for publishers
  • Open Publishing
  • Games as books; books as games
  • Digitization tools

Proposals will be accepted through August 29, 2011. For a full list of topics and more information, see:

Early registration for TOC will open in October.

See media coverage, keynote videos, speaker presentation files, and photos from TOC 2011:

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Want to speak at #toccon? Submit a proposal:

Related Content
Every Book Is a Startup
The New Business of Publishing
by Todd Sattersten
Request review copy
Every Book Is a Startup provides a roadmap for publishing professionals interested in bringing a fresh, entrepreneurial approach to the business of book publishing, based on techniques proven effective in the world of tech startups. This book shows you how to apply tech industry concepts such as customer development, validated learning, and pivots to create publishing business practices that are agile, flexible, and highly profitable.

Upcoming Webcasts
Sneak Peek - BookRiff, LiquidText, and MagAppZine
10am PT, Thursday, August 25, 2011
Register now:
Presented by: Paul Canetti, Rochelle Grayson
Sneak Peeks are a TOC webcast series featuring a behind-the-scenes look at publishing start-ups and their products. This is the second SneakPeek webcast and includes presentations from BookRiff, LiquidText, and MagAppZine.

Digital Bookmaking Tools Roundup #2
10am PT, Thursday, September 29, 2011
Presented by: Peter Meyers
Register now:
Back by popular demand, in a second look at Digital Bookmaking Tools, author and book futurist Pete Meyers explores the existing options for creating digital books. Bring your questions and join in the discussion about what's best, what's easiest to use, and what's worth putting in your book-building toolkit.

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