Sebastopol, CA—Mobile web usage is exploding. Soon, more web browsing will take place on phones and tablets than PCs. Your business needs a mobile strategy, but where do you start? Head First Mobile Web (O'Reilly Media, $44.99 USD) shows how to use the web technology you're already familiar with to make sites and apps that work on any device of any size.
"Many smart web developers come up to us at events or email us and ask how they can make web sites that work nicely on a whole lot of devices," says co-author Lyza Danger Gardner (@lyzadanger). "These are good devs, polished and at the top of their web game. But they need concrete, real tactics to get started on the mobile web.
"Soon, organizations and developers won't have the luxury of evaluating whether or not a site should be 'mobile-friendly,'" Gardner continues. "It will be an imperative, as mobile web use exceeds desktop web use in the near future. Developing web sites that adapt to the vast number of devices out there will no longer be a niche speciality—it will be a required core competency for web developers."
"Head First Mobile Web successfully presents practical techniques all readers can use immediately, while giving plenty of foundation and resources for more experienced developers to build upon. Lyza and Jason have created a pragmatic introduction to the chaotic world of mobile web development as it is today, with a glimpse of how we can and should approach it for tomorrow."
—Stephen Hay, Founder and principal of Zero Interface
"An excellent introduction to a complex but exciting topic. Hands-on from the get-go, Head First Mobile Web provides an excellent introduction to the challenges and opportunities available when exploring the next chapter in web design."
—Stephanie and Bryan Reiger, Designers at Yübu
For a review copy or more information please email email@example.com. Please include your delivery address and contact information.
For more information about the book, including table of contents, author bios, and cover graphic, see: http://shop.oreilly.com/product/0636920018100.do
Head First Mobile Web
Publisher: O'Reilly Media
By Lyza Danger Gardner, Jason Grigsby
Print ISBN: 9781449302665 Ebook ISBN: 9781449304959
Print Price: $44.99 Ebook Price: $35.99
O'Reilly Media spreads the knowledge of innovators through its books, online services, magazines, and conferences. Since 1978, O'Reilly Media has been a chronicler and catalyst of cutting-edge development, homing in on the technology trends that really matter and spurring their adoption by amplifying "faint signals" from the alpha geeks who are creating the future. An active participant in the technology community, the company has a long history of advocacy, meme-making, and evangelism.
PRESS QUERIES ONLY
Contact Mary Thengvall