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Gamification by Design

Implementing Game Mechanics in Web and Mobile Apps

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Description

What do Foursquare, Zynga, Nike+, and Groupon have in common? These and many other brands use gamification to deliver a sticky, viral, and engaging experience to their customers. This book provides the design strategy and tactics you need to integrate game mechanics into any kind of consumer-facing website or mobile app. Learn how to use core game concepts, design patterns, and meaningful code samples to a create fun and captivating social environment.

Reviews

On Mar 28 Eder Andres Avila Nino wrote: An Useful Resource for Engaging the End Users of the Application
Many famous online games applies certain human behaviors that make the player engage again and again. This book is a introductory course about those core game concepts, mechanics and dynamics and how to adapt for the end user experience. Full Review  >

Rating: StarStarStarStarStar4.0

On Sep 5 David Hayden wrote: Very insightful for those new to gamification!
Developing web and mobile applications is particularly easy compared to developing an ecosystem where visitors and customers are compelled to register and actively participate on that website. Web Designers and Developers are turning to concepts, strategies, and mechanics found in games to help engage audiences on the website. Full Review  >

Rating: StarStarStarStarStar4.0

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