Gamification Patterns & Pitfalls
Date: This event took place live on January 07 2011
Presented by: Gabe Zichermann
Duration: Approximately 60 minutes.
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Gamification is a hot topic, with big brands and startups alike trying to leverage the power of points, badges, levels, challenges and rewards to engage users, generate virality and solve problems. Join Gabe Zichermann, Gamification Expert and Author as he discusses some of the main ways that gamification will change your business. He'll share examples of gamification done right - and done poorly, and give you a preview of some of the amazing content that will be shared at the upcoming Gamification Summit in San Francisco - GSummit.com.
About Gabe Zichermann
Gabe Zichermann is an author, highly rated public speaker, entrepreneur and Chair of the Gamification Summit - GSummit.com. His most recent book, Game-Based Marketing has achieved critical and industry acclaim for its detailed look at innovators who blend the power of games with brand strategy. His next book on game mechanics is a detailed technical look at architecture and implementation. A resident of NYC, Gabe is a board member of StartOut.org, advisor to a number of startups and Facilitator for the NYC chapter of the Founder Institute.