Designing Products that Help Users Change Their Behavior
A step-by-step approach to the practical problems of designing software products
Date: This event took place live on August 07 2013
Presented by: Steve Wendel
Duration: Approximately 60 minutes.
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In this webcast Steve will talk about how to apply the recent explosion of research on decision making and behavioral economics to the practical problems of designing software products.
In this webcast you will learn:
About Steve Wendel
Steve Wendel is the Principal Scientist at HelloWallet, where they develop products that help people take control of their finances — to figure out where their money is going, pay off debts, and save for the future. He has the joy of running experiments with HelloWallet's academic advisers, providing behavioral feedback on application design, and working with some awesome product and UX folks. He's a behavioral social scientist by training, and is fascinated with the rapidly growing experimental evidence on how we humans make decisions. He blogs regularly about how to design products to help people take action and change their daily routines, at actiondesign.hellowallet.com.