November 18, 2011
O'Reilly Media, 'PW' in TOC Agreement
O'Reilly Media and Publishers Weekly are pleased to announce that Publishers Weekly will be working with O'Reilly to promote and extend the reach of a variety of O'Reilly's Tools of Change for Publishing Conference events. Publishers Weekly subscribers and readers will also receive unique content under the innovative collaboration between O'Reilly and PW forged last week.
"By bringing together the highly respected Publishers Weekly and Tools of Change [TOC] brands, we're able to provide more content and events for the publishing community than either organization could do on its own," said O'Reilly Media publisher and general manager Joe Wikert.
"Publishers Weekly is pleased to be joining with O'Reilly Media and TOC in order to help build the current Tools of Change franchise. Together, we will explore new areas of content and expand the footprint into previously untapped regional and international arenas. PW sought a best-of-breed brand to work with in order to further PW's conference business interests and found it in TOC," said Publishers Weekly publisher Cevin Bryerman.
For six years, the O'Reilly Tools of Change for Publishing Conference, traditionally held in New York each February, has been the seminal event for professionals and companies engaged with the challenges and opportunities of new publishing technologies and business models. Bringing together smart, highly motivated people from a wide range of companies and organizations to discuss innovative business models, share hard-won knowledge, and explore the strategic objectives of an ever-changing industry, TOC has expanded its original reach within the U.S. to include publishing conferences in Frankfurt, Germany, and Bologna, Italy.
"Throughout 2011, TOC has ramped up to become much more than simply a once- or twice-a-year in-person event," Wikert says. "TOC offers content in a variety of formats—including e-books, video podcasts, and webcasts. Publishers Weekly is now to be an integral part of each of those initiatives, enabling TOC to reach even more publishing professionals. Publishers Weekly's team of professionals will also play an important role in helping shape the editorial calendar and content for TOC events going forward."
About Publishers Weekly
Publishers Weekly is the international newsmagazine of the book publishing industry. Founded in 1872 and published continuously since then, the weekly trade magazine publishes six electronic newsletters, including PW Daily and PW Tip Sheet; five blogs, including the all-new ListenUp; and a robust Web site. The magazine has also launched a mobile edition, digital editions and an app. Publishers Weekly reviews more than 8,000 books each year, in addition to featuring author interviews and news about bookselling, marketing, merchandising and the publishing trade, along with regular columns on rights, people in publishing and bestsellers.
O'Reilly Media spreads the knowledge of innovators through its books, online services, magazines, and conferences. Since 1978, O'Reilly Media has been a chronicler and catalyst of cutting-edge development, homing in on the technology trends that really matter and spurring their adoption by amplifying "faint signals" from the alpha geeks who are creating the future. An active participant in the technology community, the company has a long history of advocacy, meme-making, and evangelism.
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