May 2017
Intermediate
35m
English
case study
Design at GoPro: Capturing the physical world to tell your story in a digital space
by Vanessa Cho, Wesley Yun
Closed Captioning available in German, English, Spanish, French, Japanese, Korean, Portuguese (Portugal, Brazil), Chinese (Simplified), Chinese (Traditional)
Overview
Technology like GoPro enables us to capture what life looks like from another point of view and share this moment with others. The software design challenge at GoPro is to create a friction-free sharing experience for users. Vanessa Cho and Wesley Yun walk participants through how GoPro is learning to design for the majority of their users that pride themselves on being the minority.
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