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How Google is using AI to enhance the digital experience
case study

How Google is using AI to enhance the digital experience

by Ron Bodkin
May 2019
Intermediate
41m
English
O'Reilly Media, Inc.
Closed Captioning available in German, English, Spanish, French, Japanese, Korean, Portuguese (Portugal, Brazil), Chinese (Simplified), Chinese (Traditional)

Overview

Ron Bodkin explains how Google is using AI internally to enhance understanding and experiences for its digital customers and enabling external businesses, such as Spotify and Netflix, to do the same. Along the way, Ron shares examples of deep learning use cases that enable improved recommendations, help companies better understand their customers, and drive engagement in the customer lifecycle.

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Publisher Resources

ISBN: 0636920423713