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Minimum clear space (in gray) around a stand-alone logo is determined by the height (x) of the logo. Do not violate logo clear space with any elements.
Logo (digital): Never smaller than 80px wide. Logo (print): Never smaller than 28mm wide.
Our logo may be reproduced at almost any size greater than noted here. For oversized formats the mark shouldn’t take up more than 20% of the available area.
The ratio of the logo to signage area should be no more than 1:5. To check for compliance, create a 5x5 grid within the boundaries of your page margins. The logo should take up no more than 5 areas of grid.
The O’Reilly red on white background is our preferred logo treatment.
When using solid color backgrounds, always reverse-out the logo. Options include white, black, or red.
The red logo may only be used on light or dark backgrounds of nonconflicting colors.
Use the O’Reilly red logo on white or light-colored backgrounds.
Use the solid black logo in one-color applications.
Use our solid white logo on gradient backgrounds.
Do not alter the logo color in any way.
Do not place the logo on a shape or in a box.
Do not lock-up text or other elements to the O’Reilly logo.
Do not use O’Reilly O-Dot on its own in any way. Access may be granted to this asset on a case by case basis. Contact