# How advanced analytics are impacting sports

The expanding role of data analytics in a trillion-dollar industry.

September 21, 2015
"Baseball Players Practicing," watercolor, by the American artist Thomas Eakins. (source: Wikimedia Commons)

Download our new free report “Data Analytics in Sports: How Playing with Data Transforms the Game,” by Janine Barlow, to learn how advanced predictive analytics are impacting the world of sports.

Sports are the perfect playing field on which data scientists can play their game — there are finite structures and distinct goals. Many of the components in sports break down numerically — e.g., number of players; length of periods; and, taking a broader view, how much each player is paid.

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In an industry valued at $1.5 trillion globally, and$485 billion in the U.S. alone, with revenues making more than billion-dollar jumps every year, the potential impact of data analytics is more valuable than ever. Money aside, these technologies offer incomparable insights into the human body — not only for the benefit of scoring points on a field or court, but beyond — with the potential to impact other arenas, such as sports medicine and anatomical study.