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Driving Growth in Digital Ecosystems
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Driving Growth in Digital Ecosystems

by Ina M. Sebastian, Peter Weill, Stephanie L. Woerner
August 2020
Intermediate to advanced
7 pages
18m
English
MIT Sloan Management Review

Overview

To drive growth in digital ecosystems, companies need to develop two partnering capabilities: digital readiness and curation. Digital readiness requires that ecosystem value is distinctive and that partners are digitally organized and connected via technology such as APIs. Curation requires that ecosystem partners share joint goals, benefits, and information. Both capabilities are positively correlated with higher ecosystem market share and higher revenues.

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Publisher Resources

ISBN: 53863MIT62127