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10 Steps to Successful Sales by Brian Lambert

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Conclusion

 

 

Many would argue that the only competitive advantage an organization possesses is its people. As a result, it’s the people who are the key enablers of an organization’s ability to position itself successfully in the market. To succeed in the market, most organizations have to bring in revenue. Therefore, nothing happens in business unless someone sells something. To sell something in today’s business environment, you have to be a true knowledge worker, able to operate within a complex system of conversation, communication, and information. You must be able to take data, turn it into information, and eventually shape and wield it as knowledge that is relevant, timely, and tailored to your buyer, which requires skill and talent. ...

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