FROM ENTITLEMENT TO ENGAGEMENT

INTRODUCTION

There's a big difference between getting employees to come to work and getting them to do their best work.

According to the Harvard Business Review, companies spend over $720 million each year on employee engagement—which is projected to rise to over $1.5 billion per year—yet, employee engagement is at a record low. Just 30 percent of employees are currently considered engaged, according to the Gallup organization—roughly the same percentage as when Gallup first started measuring the topic some twenty years ago.

What's wrong with this picture? Why is increasing employee engagement so difficult?

There's no refuting Gallup's extensive longitudinal research that systematically identified the core variables ...

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