Planning for Partnerships
For partnerships to be successful, they must be part of the company’s culture and way of doing business, not just a tool for interfacing with suppliers. Partnership is an attitude that begins at the executive level and permeates the entire organization. It is looking out for the other side’s best interests while achieving breakthrough results for yourself. It changes the way an organization thinks and behaves, especially in times of difficulty.
Successful partnerships require a strategy, which must itself be tied to the business strategy. Here are a few questions to ask as you create your partnership strategy:
What innovations will we need over the next several years to be successful? ...
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