Chapter 1: Traditional Strategy Dies
Traditional Strategy, who played a significant and meaningful role in how organizations operated to win in the industrial era, perished on Tuesday, in Boston.
He was forty-three.[1] The cause of his demise was the numerous complications arising from a collision with the Social Era, the context for business in the twenty-first century.
Traditional Strategy (T.S.), born of Joseph Schumpeter and Frederick Winslow Taylor, combined capitalism and industrial efficiency. T.S. had a rich and full life, contributing significantly to the era of big business. For nearly four decades, he was anointed by leaders to guide and inform business organizations and society at large through the dynamics of corporate strategy, ...
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