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Optimising the corporate portfolio
These tools will help you:
- Optimise your portfolio of businesses from a helicopter perspective
- Decide which businesses you should invest in, which you should hang on to and monitor, which you should enter and which you should exit
- Gain a strategic framework for your allocation of corporate resources
About these tools
In the early 1980s, the new CEO of General Electric, Jack Welch, asked management guru Peter Drucker for advice. The latter responded with two questions that arguably changed the course of Welch’s tenure: ‘If you weren’t already in a business, would you enter it today? And if the answer is no, what are you going to do about it?’
This led directly to a corporate strategy whereby every ...
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