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29 Leadership Secrets from Jack Welch: Abridged from Get Better or Get Beaten (Second Edition) by Robert Slater

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LEADERSHIP SECRET 8BE NUMBER ONE OR NUMBER TWO AND KEEP REDEFINING YOUR MARKET

FROM THE FILES OF JACK WELCH

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There will be no room for the mediocre supplier of products and services—the company in the middle of the pack.

In the early 1980s, Jack Welch decided to pursue a strategy that would establish each of the company’s businesses as either number one or number two in its market.

He warned that without such a strategy, the company’s prospects would be dim.

The winners in this slow-growth environment will be those who search out and participate in the real growth industries and insist upon being number one or number two in every business they ...

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