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60-Minute CEO: Mastering Leadership an Hour at a Time by Dick Cross

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Chapter 1

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Unmasking the Myth

These are the facts about how to be great in the Job at the Top. But they’re not what most people think.

  • Running a business, and doing it extraordinarily well, isn’t a full-time job.

  • Instead, running a business is an explicit skill that takes dedicated, assiduous thought, and conditioning, and this skill is different from the ones needed for every other job in the company.

  • It’s easy to learn and fun to do, but it’s not taught anywhere except in this book.

  • Therefore, many CEOs spend most of their time doing things that have little to do with their highest responsibility, which is running their companies.

  • And so they ...

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