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60-Minute CEO: Mastering Leadership an Hour at a Time by Dick Cross

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Chapter 17

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Your Goggles for Greatness

We’ve noted the problem … no one talks about the whole of our Jobs at the Top. Particularly, no one talks about what we need to do to move our businesses forward as a whole, quickly and profitably.

This chapter introduces a framework that puts all the relevant perspectives for making that happen in place. And it’s a framework that works. This is my short version on how to move your business from average to great, and it has never let me down. Admittedly, you’ll find here only the headlines, the rough agenda for your consideration—we’ll dig deeper later. But simply having this framework in mind will get you ...

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