June 2012
Beginner
288 pages
6h 12m
English
book
A Creator's Guide to Transmedia Storytelling: How to Captivate and Engage Audiences across Multiple Platforms
by Andrea Phillips
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18 Finding and Keeping a Strong Core Team
Transmedia work is very rarely a solo effort. If you want to make a truly multiplatform project, you’re probably going to need to build a team.
At a minimum, your project needs people with four distinct skill sets: someone to manage the storytelling, the look and feel, the technology you’re using, and the administrative work for the project itself. Sometimes you’ll find that these skill sets happily overlap, and that your writer (for example) can manage the whole project. Other times, you’ll find that you need multiple people to fill a certain role—for example, the people in charge of the look of your project might be an illustrator plus a web designer, or both of those and also a whole crew of set dressers, ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.