June 2012
Beginner
288 pages
6h 12m
English
book
A Creator's Guide to Transmedia Storytelling: How to Captivate and Engage Audiences across Multiple Platforms
by Andrea Phillips
Content preview from A Creator's Guide to Transmedia Storytelling: How to Captivate and Engage Audiences across Multiple PlatformsBecome an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
28 Get Excited and Make Things
During the writing of this book, I had a conversation with a colleague who was asking why there aren’t any million-dollar design competitions for alternate reality games. Surely, he thought, the big companies have a vested interest in fostering new talent and funneling it into our field. Why isn’t there more money floating around out there, just waiting for someone who has a great idea?
This is very much the wrong question to ask and the wrong attitude to have if you’re serious about becoming a creator. To explain why, I’m going to need to be very frank about the darkest point in my career.
HARD TIMES
December 2007 was a really, really bad time for me. My run with Perplex City had ended unexpectedly in June when ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.