7EXPLORE PROBLEMS TO GAIN INSIGHTResearching in the field

DOI: 10.4324/9781003227151-11

Objectives

  • Understand design-led inquiry to build meaningful value

  • Create a strategic-research approach to triangulate learnings

  • Kick-start design-led research and embed it into your everyday workflow

  • Increase research neutrality and check biases

  • Debrief effectively for learnings

Previously, we introduced the essential step of mapping your systems—the placement of who, what, and where within your entrepreneurial multiverse. This helps navigate your journey forward with mindful intent and to make your founder-vision resilient. Below, we explore the cause and effect that could occur within and between any “node” in our system through design-driven research. ...

Get A Design Driven Guide for Entrepreneurs now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.