CHAPTER 5

Market Forces Inside and Outside the Industry

Structural forces shaping production and market-oriented considerations are discussed in separate sections of this chapter. Several were mentioned previously, but their importance and consequences are highlighted in greater detail below. Additionally, contemporary concerns are reflected in two other sections on the increasing interest in “green” manufacturing and market-related shifts due to lifestyle, demographic, and housing conditions.

Supply Factors

Rapid construction in developing countries throughout Asia, driven in large part by China and Chinese-led projects abroad, fuels demand for inputs such as steel and other materials used in furniture production. Offshore manufacturing requires ...

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