Introduction: overview of academic and professional publishing
This introductory chapter presents the reader with an overview of the historical trends, current status and market developments in academic and professional publishing, and a dark cloud gathering over the industry. The chapter notes how these widespread changes are addressed throughout the book, with chapters providing insight into the integrated, innovative and multi-disciplinary approaches publishers are applying to adapt to the challenges facing the industry and take publishing forward. It also outlines what publishers do, how publishers add value and what the future may look like for the industry.
added value ...