Chapter 10

Positive Academic Ethos

The Frame for Integrity in Managerial Education

The Process of Academic Ethos Management

A university does not simply exist; rather, it happens, becomes, and transforms. For a contemporary company, it is the consciousness and stability of its academic ethos core values that conditions the way it evolves. Empirical studies1 have found that organizations that have survived for a long period of time and outperformed their competitors have a homogeneous and intense identity, which at the same time is complex and abstract enough to survive over time. By discovering and defining academic ethos core values, management makes general statements about the central characteristics (core values) of the university, which ...

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