Accelerate

PREFACE

We are crossing a line into a territory with unpredictable turmoil and exponentially growing change—change for which we are not prepared. Here I describe what some pioneers have successfully done to win, and win big, in this emerging environment.

Accelerate is about how to handle strategic challenges fast enough, with agility and creativity, to take advantage of windows of opportunity which open and shut more quickly today. It shows how people in some leading, innovative organizations move ahead of fierce competition, deal with unprecedented turmoil, and cope with the constant threat of technological discontinuities—all without sacrificing short-term results or wearing out their workforces.

My conclusions as presented here are fundamental. ...