Chapter 11: The Seventh Core Drive - Unpredictability & Curiosity

Unpredictability & Curiosity is the seventh Core Drive in the Octalysis Gamification Framework and is the main force behind our infatuation with experiences that are uncertain and involve chance. As mentioned in earlier chapters, our intellectual consciousness is inherently lazy, and if the tasks at hand do not demand immediate attention, the neocortex delegates the mental legwork to our subconscious mind, or “System 1” according to Economics Nobel Prize winner and psychologist Daniel Kahneman177.

The intellectual consciousness only wants to be disturbed when it is absolutely ...

Get Actionable Gamification now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.