Actionable Gamification

Chapter 16: Level I Octalysis in Action

Now that we have examined all the various components of Level I Octalysis, let’s see how everything comes together. There are generally two methods to use Octalysis:

The first method is to analyze existing products to determine their strengths and weaknesses for motivation toward the Desired Actions. It allows us to identify what type of motivation is weak so we can introduce new improvements, often in the form of Game Design Techniques, to the experience. This is typically called an Octalysis Audit.

The second method is to create a brand new experience based on Octalysis and the 8 Core Drives. Through a very systematic process, we can create an engaging experience that will fulfill the goals of the experience ...