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Active Server Pages 3.0 from Scratch by Nicholas Chase

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Adding Interactivity with Forms

Considering that it was originally called interactive media, the Web really wasn't very interactive at first. About the most that could be said for it was that users got to choose where they were going, even if they didn't have much say about how they got there. As things have progressed, Web authors have searched for ways to include the user in the experience. Sites now routinely track users through the site, trying to surmise what interests them, so they can tailor the content appropriately. That's all terrific, and there's definitely a place for that. But you can do something a bit more straightforward to understand the user's preferences; you can ask.

One of the early innovations on the Web was the concept ...

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