THE PURPOSE OF THIS BOOK is no less than a complete reinvention of the way presentations are designed. There is a general agreement that the current state of practice in presentation design is appalling. "Death by PowerPoint"—being subjected to slide after countless slide of tedious bullet points—is ubiquitous. There is no consensus on the cause of this bad situation: some blame presentation programs, others blame presentation skills. I think that it is a question of skills, but not so much that presentation design skills are lacking, but rather that they are hindered by the bad presentation design advice that is commonly given—and the numerous bad examples that we are all subjected to regularly.

To combat this negative situation, ...

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