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Advanced Web Metrics with Google Analytics, 3rd Edition
book

Advanced Web Metrics with Google Analytics, 3rd Edition

by Brian Clifton
April 2012
Beginner to intermediate
600 pages
16h 56m
English
Sybex
Content preview from Advanced Web Metrics with Google Analytics, 3rd Edition

Appendix C

Recommended Further Reading

This is not intended to be an exhaustive list of reading material but more a reflection of the books and resources I have read and the blogs I have participated in over the years. If you have a relevant reading resource that I am unaware of, please email me at brian@advanced-web-metrics.com and I will endeavor to include it here and on the book’s website itself (www.advanced-web-metrics.com/blog/recommended-reading).

Books on Web Analytics and Related Areas

The most recently published books are listed first:

  • Jim Sterne, Social Media Metrics: How to Measure and Optimize Your Marketing Investment (Wiley, 2010)
  • Brad Geddes, Advanced Google AdWords (Sybex, 2010)
  • Avinash Kaushik, Web Analytics 2.0: The Art ...
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Publisher Resources

ISBN: 9781118239582Purchase book