Advancing Executive Coaching: Setting the Course for Successful Leadership Coaching

Conclusion: What Clients Need and Want

Earlier we described the ways that coaching use is expanding in organizations as their understanding becomes more sophisticated and the systems needed to support it are developed. We believe that we will see many more organizations moving up the levels as described. At this point, the great majority of companies globally may be found at level one: ad hoc coaching. This is already changing in the case of large companies with substantial coaching programs because HR leadership is continuously challenged to demonstrate value. We believe that this trend will only accelerate. Advancing from lower to higher levels of coaching requires a considerable investment in coaching as a major component of culture change ...