Chapter 13

Affiliate Platforms, Directories, and More

IN THIS CHAPTER

Bullet Seeking out affiliate platforms

Bullet Finding affiliate marketing opportunities in directories

Bullet Discovering affiliate opportunities that don’t require a sale

Sooo … where would you start looking for an affiliate program that is suitable for your business goals? Fortunately, there are great venues for finding virtually any type of affiliate program that fits your criteria or interests.

In this chapter we cover affiliate networks that “kick it up a notch” from those in Chapter 5 and are powerful venues for you either as an affiliate or as a merchant. The platforms covered here are billion-dollar markets with thousands of merchants and hundreds of thousands of affiliates. Whether you’re an affiliate or you aim to be a merchant (and we hope you do!), this chapter is all about the major leagues.

Assessing Affiliate Platforms

For the beginning affiliate, the main location for action will most likely be an affiliate platform. These sites are conducive to both affiliates and merchants so they can team up to market to prospects. The affiliate platform has obvious benefits for both parties, and it’s probably as good a place ...

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