Working as a team
Building a successful digital product is a team exercise and there is no place for functional silos in the process. No one likes being presented with a fait accompli; each team member wants to have input at each step along the way. The designers must have a relationship with the developers on their project; they need to be on first-name terms! They participate in the planning meetings and in the daily stand-ups. As we’ll see, they support the team in four ways:
When you work in a shared space, teamwork is natural. Designers sketch and engage developers about feasibility. Developers get a feel for product vision and what’s ...