CHAPTER 2

Adaptivity—Adapt or Die

Change is the law of life. And those who look only to the past or present are certain to miss the future.

—John F. Kennedy

Every organization—whether commercial or nonprofit, start-up or well-established—will, sooner or later, have to deal with changes to its internal or external circumstances. In this chapter, we take a trip into nature to understand why it is so important to be able to adapt to change. You can also read about organizations that experienced major changes, with fatal consequences.

2.1 A (R)evolutionary Idea from an Amateur Biologist

A sailing ship drops anchor in the bay of a beautiful island. A moment later, its dinghy is carrying a young man to the shore. After four long and hard years, sharing ...

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