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AGILE MARKETING by Michelle Accardi-Petersen

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About the Author

image Michelle Accardi-Petersen is currently vice president of Internet marketing at CA Technologies.

Michelle started her career in direct sales and marketing as a licensed real estate agent, where she was an early adopter of the Internet to attract new buyers. After university Michelle started at Infresco Corporation, an independent software subsidiary of CA Technologies focused on revitalizing legacy appli-cations, where she held a variety of positions in product marketing and support. Michelle's innovative approaches to challenges and exceptional service mentality garnered her much praise from both her internal and external customers. ...

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