Praise for Agile PR
Agile PR is a true achievement! It provides fresh insights and advice that will be as relevant a decade from now as they are today. This is because agility in PR, as in life, is about learning how to learn: not just responding to what’s next, but shaping it. It’s among the most important books I’ve ever read.
—Leo Bottary, adjunct professor, Northeastern University, and coauthor, The Power of Peers: How the Company You Keep Drives Leadership, Growth and Success
Most startup founders know that agility is a mindset required in order to thrive. No longer just reserved for the product development cycle, this approach needs to be integrated into all aspects of growing and scaling a company. All too often, emerging technology companies ...