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Agile Sales
book

Agile Sales

by Brad Jeavons
April 2020
Intermediate to advanced
208 pages
4h 45m
English
Productivity Press
Content preview from Agile Sales

Chapter 12

Devotion

“Devotion” is an awesome place to be, where your customers are devoted to your brand. This is a place of customer satisfaction and delight so supreme that they will continue to move through their buying journeys with you and your organization evermore.

How can you build devotion with a customer, so that they never consider another provider? I can offer the following two scenarios and will concentrate on these during this chapter.

  1. Utilize a cyclical value-adding customer engagement approach that keeps providing a tailored experience that helps customers overcome challenges and achieve their goals.

  2. Develop a tailored surprise and delight approach ongoing (even when customers are not in a buying journey).

Cyclical Value-Adding ...

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Publisher Resources

ISBN: 9781000056525