Chapter 1

How “Real” Is the Value of Cloud Computing?

Try not to become a man of success but rather try to become a man of value.

— Albert Einstein

We defined the value of cloud computing 20 years ago…and have kept redefining it ever since. It’s become a source of confusion among those who must explain the value of cloud computing in the form of a business case.

In this chapter, we look at how we initially defined the value of cloud computing, how and why it changed throughout the years, and the current reality of “cloud alue.” We also talk about what’s just pure junk science.

What We Thought We Knew

The value of cloud computing is perhaps one of today’s most debated topics in the world of business technology. We made many assumptions when ...

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