Glossary

AAAA (American Association of Advertising Agencies)—A professional organization representing advertising agencies.

AAF (American Advertising Federation)—A professional organization representing advertising agencies.

Abilene Network—A second Internet designed for high-speed research and university use. Better known as Internet2.

actualities—Unstaged audio or video recordings of events as they happened.

adjacencies—Spot positions immediately before or following a radio or television program.

ADSL (Asymmetric Digital Subscriber Line)—A high-speed telephone line used for digital communication that sends signals in both directions at different speeds.

aesthetics—The study and use of beauty, art, and taste.

affiliates—Broadcast stations contracted ...

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