How to Transform Your Organization with Analytics: Insider
Lessons from IBM’s Pioneering Experience
Analytics is not just a technology: It is a better way to do
business. Using analytics, you can systematically inform human
judgment with data-driven insight. This doesn’t just improve
decision-making: It also enables greater innovation and creativity
in support of strategy. Your transformation won’t happen
overnight; however, it is absolutely achievable, and the rewards
are immense.
This book demystifies your analytics journey by showing you how IBM
has successfully leveraged analytics across the enterprise,
worldwide. Three of IBM’s pioneering analytics practitioners
share invaluable real-world perspectives on what does and
doesn’t work and how you can start or accelerate your own
transformation. This book provides an essential framework for
becoming a smarter enterprise and shows through 31 case studies how
IBM has derived value from analytics throughout its business.
Coverage Includes
Creating a smarter workforce through big data and analytics
More effectively optimizing supply chain processes
Systematically improving financial forecasting
Managing financial risk, increasing operational efficiency, and creating business value
Reaching more B2B or B2C customers and deepening their engagement
Optimizing manufacturing and product management processes
Deploying your sales organization to increase revenue and effectiveness
Achieving new levels of excellence in services delivery and reducing risk
Transforming IT to enable wider use of analytics
“Measuring the immeasurable” and filling gaps in imperfect data
Whatever your industry or role, whether a current or future leader, analytics can make you smarter and more competitive. Analytics Across the Enterprise shows how IBM did it--and how you can, too.
Learn more about IBM Analytics